Digital Marketing
Digital Marketing, in Plain Language
Digital marketing is how people find your business online, learn what you do, and decide to get in touch. It covers your website, how you show up in search results, the ads people see, what you share on social media, and the videos and words that explain your work. When those pieces work together, a stranger can go from finding you online to becoming a customer.
For a UK small business, digital marketing starts with being easy to find. Most people look for a local service on Google first, and many now ask an AI assistant instead. If your business does not show up in those places, or if your website is hard to use when they do find you, that enquiry goes to someone else.
Commercefy is a London digital marketing company, founded in May 2025 by Zohaib Iqbal. We bring the different parts of online marketing together under one roof, so your website, your search visibility, your ads, your social media and your content all point in the same direction and say the same thing about your business.
That joined-up approach matters because no single service does the whole job on its own. A good website with no visitors will not bring in enquiries. Ads that send people to a confusing website will not bring in enquiries either. And search visibility takes time to build, so paid ads and social media help keep new people coming in while that work grows. We help you pick the right mix for where your business is now, and we look after the pieces you choose, including personal branding for business owners who want to be more visible themselves.
Our search visibility work covers SEO, GEO and AEO — the work that helps a business show up in Google search results, in AI answers, and in voice-style answers. You can read more about how those three fit together on our pillar page: https://commercefy.co.uk/seo-geo-aeo-how-small-businesses-get-found/
What's included
- Personal branding — help for business owners who want to build their own profile online
Our Focus
- Be found when people search
People look for help in different ways now: some search on Google, some ask an AI assistant, some ask a question out loud. Our SEO, GEO and AEO work is about making sure your business shows up in as many of those places as possible, with clear information about what you do. We have done this search visibility work for clients including Genius PR and East and Gray.
- Turn clicks into enquiries
Getting visitors is only half the job. Your website needs to explain what you offer in plain language, show people why they should choose you, and make it easy to call or send a message. We use the same kinds of advertising we offer to clients, including Meta ads and ChatGPT ads.
- Stay in front of people
Most people do not buy the first time they hear about a business. Social media posts, helpful articles, short videos and ads keep your business in mind until someone is ready. We run our own company social media every day on LinkedIn, Instagram, Facebook, X, TikTok and YouTube, and we can do the same kind of regular posting and content for your business.
- One plan, not separate jobs
Your website, your search visibility, your ads and your social media should all tell the same story. When we look after more than one of those for you, we plan them together, so the words on your website match the words in your ads, and the pages people land on match what they were looking for. If you only need one service, that is fine too — you can start with one and add more later.